Laura Elaine Designs
This week we have a new featured seller from Etsy. So please get to know her here a bit, check out her shop, and leave her a comment letting her know what you think! Check out where you can find her on the web at the bottom of this post!!
This is Laura, the owner of Laura Elaine Designs. Laura is a seller from Millbury, MA, and she designs and makes premade scrapbook pages! Now I love to scrapbook, but sometimes if I'm behind or in a hurry, I wish I had premade pages available so that I could just add my pics and be done. Well, Laura is our answer scrapbookers! I hope you all enjoy getting to know her as I have!
Tell us a bit about yourself.
I am a 30-year-old wife, mother, and part-time Physical Therapist who enjoys running, scrapbooking, skiing, hiking, camping, biking and anything else outdoors. My husband and I have finished many 5ks, half marathons, and marathons - we needed a place to keep our race bibs - that is how Laura Elaine Designs came about!
How did you come up with your shop name?
I had a difficult time coming up with a creative name, so it's just my first and middle name!
When did you start scrapbooking?
I have been scrapbooking since I was in High School. When I had my son 2 years ago, a co-worker gave me a semi-premade scrapbook. She had done most of the layouts and included extra stickers for me to add as I put in pictures of my son. I thought it was a great idea and that is how I got started with Laura Elaine Designs. Initially I was making more general scrapbooks - baby, kids' birthdays, weddings. But then I started to just focus on Race Bib Scrapbooks and Premade Pages - it seems to be a unique niche that no one else has gotten into yet!
Dinosaur Birthday Cupcake Scrapbook
What first made you want to start selling your creations?
I knew how awesome and convenient it was to receive the scrapbook from my co-worker and thought others could benefit from having a premade scrapbook. With all of my husband's and my race bibs piling up, I also knew there were other runners who had the same problem - no where to store them!
Describe your creative process to us.
Usually I am doing my scrapbooking during my son's nap time. When I come up with ideas, I usually will write them down and save them until I can get downstairs to create. When I am in the mode, I just go, go, go. No music, no TV, no distractions or I loose my focus.
By running and attending races, I am usually quite inspired. There are always runners of all ages, sizes and backgrounds completing the different distances. It's amazing to see them all cross the finish line. I try to target different audiences that are competing in the races - Moms, first-time marathoners, first-time runners.
How do you promote your work?
I have a blog that I promote through, and I also have a facebook fan page. The EtsyMom Street Team is also another great way, and I am starting to be more active through them.
Most of my items are premade, but I also have done a bunch of custom items. I love to create custom items!
Tell us two short-term goals you have and one long-term.
My current short term goal is to have my shop stocked up for the Holiday shopping.
My long term goal is to be able to have my Etsy shop as a consistent source of income for our family.
Walk us through a typical day in your life.
The days that I work my "real" job, I work 10 hours. That doesn't leave much creative time, so usually those days are left for blogging or perhaps listing an item that is already photographed.
The days that I am home with my son, I check emails/blogs/orders first thing in the morning. Nap time, usually for about 2-3 hours in the afternoon, is when I head downstairs to my scrapbook room and get to work. I always have an idea in mind so that I can start a new book or set of pages right away. This is also the time that I used to photograph my items.
Once he is in bed at night, I head back downstairs and finish up any loose ends - finish up the page or book that I started earlier in the day, package up any items that need to be shipped, and check emails/blogs again.
What is your favorite item in your shop at the moment?
My favorite item has to be the one that I just finished creating yesterday - New York City Marathon Scrapbook. My husband just ran the marathon this past Sunday and he was definitely my inspiration for the book! (PS - If it doesn't sell by Christmas, I'm keeping it and filling it with pictures of Hubby from this past Sunday)
New York City Marathon Premade Scrapbook Pages
So thank you so much to Laura - owner of Laura Elaine Designs - for sharing herself and her shop with us today. You can find Laura Elaine Designs on the web here: